January 29, 2023

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Apple mixed reality headset is a “game changer” coming next year, says Kuo

In a nutshell: Apple’s long-awaited blended fact headset could be declared as soon as January, promises veteran source chain analyst Ming-Chi Kuo. He states that it will be a groundbreaking new machine for Apple and a catalyst for the enlargement of the blended truth market.

In a new analysis of the marketplace shared with 9to5mac, Kuo phone calls the Apple headset “the most difficult product or service Apple has at any time developed” and “a match changer for the headset industry.”

He predicts that the headset will be introduced in January 2023 and then released sometime later. In his former update, he’d mentioned that the headset was slated for launch in Q2 and was starting to be organized for in the supply chain.

Impression credit rating: Kenny Eliason

By my estimate, this is the 3rd time that an Apple headset has been intended to release. In both 2018 and 2020, there ended up prolonged sagas of rumors and reviews, which includes some from Kuo, that ended up intended to culminate in the launch of AR eyeglasses. But now, there is evidence that Apple is definitely virtually there.

In May possibly, Bloomberg documented that Apple executives had demonstrated a variation of the headset to the board of administrators. Just last week, CEO Tim Cook reported in an job interview with China Every day that he “could not be more excited” about AR and instructed fans to “remain tuned” and “see what we have to offer you.”

Kuo suggests that Apple is leaning into the Chinese current market for its headset. According to the analyst, China has “broad prospective need” that could develop into the driving power in the adoption of blended actuality components.

After the Apple headset has released, nevertheless, the firm’s competition will also rapidly imitate its layout, warns Kuo. Well-positioned Chinese providers like Oppo and Xiaomi will most likely be between the 1st.

Masthead credit score: Zhang Kaiyv